Started a new blog recently? There are a lot of common blogging mistakes that beginners make when they start new blogs. This post is all about the 21 blogger mistakes to avoid, with some beginner blogging tips thrown in there too so you know how to fix your blogging mistakes! Everyone makes mistakes when they start their blog, but you can try to avoid the biggest blogging mistakes with this handy little post.

Read on!

Photo of a woman holding an iPhone with a laptop on a desk. Common blogging mistakes to avoid will help her improve her blog.

*This post contains affiliate links, which means that if you click a link and make a purchase, I may receive a small commission at no extra cost to you. I appreciate your support! You can read my full disclaimer here.

There are about a million mistakes beginner bloggers can make, but these 21 are the biggest mistakes for beginner bloggers to avoid.

But lucky for you, they’re all fixable!

Let’s talk about it…

Table of Contents hide

Blogger Mistake #1 – Starting on an “easy” platform instead of WordPress.org

If you’re not a tech person, it can be really tempting to start your blog on one of the platforms that sells itself as the “easy” platform. Like Wix, WordPress.com, or Blogger.

Don’t do this!

It may be true that those platforms have less of a learning curve, but you’ll regret it down the line.

Those platforms do not offer you the customizability and functionality of the platform you should be on – WordPress.org (not WordPress.com…they’re different).

Starting on the wrong platform is one of the biggest blogging mistakes for beginners to avoid.

Do this instead: Start on WordPress.org

My top new blogger tip is this: Start your blog on WordPress.org.

Yes, there is a bit of a learning curve. But honestly, it’s not that bad, and there are lots of places where you can learn how to use WordPress.org (you can even sign up for the waitlist of my signature course, Break Into Blogging, which is opening soon and teaches you exactly how to use WordPress.org. Grab a spot on the waitlist here!).

WordPress.org is far more customizable and has far more functionality than any other platform. I HIGHLY recommend that you start your blog there.

But what if you already started your blog on a different platform?

It’s ok, you can switch. It may take some work, but it can be done.

Here are a few guides:

Truly, if you only take away one thing from this article on common blogging mistakes, let it be this – blog on WordPress.org.

Blogger Mistake #2 – Posting inconsistently

A question I get asked a lot by my Blog Audit clients is “how often do I need to post?”.

Consistency can truly feel like a tall order when you’re just starting your blog and it’s not even clear that anyone wants to read what you have to say!

But trust me, blogging consistently is one of the most important things for new bloggers.

Blogging inconsistently means that no one knows exactly when they can expect a post from you, so many people won’t bother following because there are other blogs who always have something new up.

But blogging consistently also helps with the bigger problem of building an audience once your blog starts gaining traction.

By blogging consistently, people can begin expecting new posts from you at certain times and they’ll be more likely to come back each week or month because they know that post about their favorite topic is coming soon!

It’s a common blogging mistake that holds so many bloggers back from success.

Do this instead: Create an editorial calendar and stick to it

Pick a schedule where you post at least once every couple of weeks and stick to it.

So decide that you’re going to post every Tuesday and Thursday, or every other Wednesday…whatever works for you.

Just be consistent. Google and Pinterest both like to see new content, and so do your readers.

Plus, if you post on a regular basis, you’ll have an easy excuse to email your list on a regular basis, which is also important.

So pick a schedule that works for you and stick to it.

I find that having an editorial calendar really helps me with this. This blog planner/editorial planner is great and I like this one a lot too (I buy too many of these things).

Photo of a calendar on a desk with a pen to help beginner bloggers learn to schedule content

Blogger Mistake #3 – Blogging about too broad a topic

Most blogging beginners make the mistake of blogging about a general topic.

Niching down is REALLY important.

I’ll say it again. Niching down is REALLY important.

Blogging about “food” or “travel” or “parenting” is too broad. You need to niche down and find a specific target audience that you can speak to.

All that other good stuff, like gaining traffic and email subscribers and income, that will follow once you niche down.

Do this instead: Niche down to a more specific blog topic

Let’s do this with an example:

A mom with a kid who needs to eat gluten-free lands on Blog A, which has one gluten-free kids’ recipe, but also blogs about 6 other things. That mom may like and use that one recipe, but she has no reason to bookmark that blog, sign up for their email list, or check out their products, because there’s nothing to indicate that they’re an expert in the area she needs, or even that they talk about it very much.

By contrast, that same mom lands on Blog B which ONLY blogs about gluten-free kids’ recipes. When that mom realizes that that whole site is dedicated to her specific problem, she’s going to bookmark it, read a bunch of other recipes, sign up for the email list, and check out the line of gluten-free cookbooks they sell.

You see the difference? While Blog A may attract a higher number of people, the people that it attracts aren’t going to take the actions that really matter. Blog B attracts a smaller total number of people, but those people become dedicated followers.

So go with Blog B.

Avoid the blogging mistake of being too general to appeal to your audience.

Blogger Mistake #4 – Choosing the wrong WordPress theme

This is another big blogging mistake to avoid.

Your WordPress theme pretty much dictates everything about how your site looks and how people navigate from Point A to Point B. It’s incredibly important.

When it comes to WordPress, a theme is technically a collection of files and templates that, when combined, provide certain functionalities and a distinct look to a website. However, these are not the only things a WordPress theme does. In fact, it also provides you with the ability to control how you will present your site to the world. This means you get to customize and decide on the exact style of different website elements and sections – from entire pages, down to something more specific like social icons or typography. And in that sense, a theme is so much more than just files on a server. It’s, in fact, the deciding factor in how people will perceive your website and your business.

Qode Interactive

So pick wisely!

For example, this theme, not so great:

Screenshot of a bad WordPress theme, which is a blogging mistake to avoid.

But this theme? Pretty darn good (if I do say so myself):

Screenshot of a good WordPress theme. A bad WordPress theme is a common blogging mistake.

Do this instead: Invest time and money into finding the right WordPress theme

The solution? Pick a good theme. You’ll be able to avoid this common blogging mistake entirely!

But let’s get into that a little.

I know it can be tempting to go for a free theme, but if you have it in your budget at all, I highly recommend skipping the free themes and going with a paid WordPress theme to avoid a blogger mistake. By and large, paid themes are going to be much more customizable and offer much more functionality.

So what should you look for in a WordPress theme? There are a lot of factors, but these are the main ones:

  • You like how the demo looks. You’ll modify it, of course, but if you hate how the demo looks, you probably won’t like how your site looks either.
  • What can be customzied?
  • Does it require custom code to make customizations?
  • What level of technical support/customer service does the theme creator offer?
  • Is it responsive? (Meaning that it looks good both on mobile and desktop).
  • What extra features does it have?
  • Does it work with the plugins you need on your site?

You want a theme that (a) you like and (b) functions well.

There are zillions of places to buy themes, but here are a few recommendations:

Check out these theme shops, and others if you don’t like anything there, and find a really high quality theme that you love. It’s the foundation for your whole site, so don’t skip this one!

Blogger Mistake #5 – Thinking you’re done once the writing is done

Writing the blog post is an important piece of the process (obviously), but it’s not the only piece.

I wrote a whole post about what to do before and after publishing a blog post.

If you close your laptop after hitting publish on your post, you’re missing some key pieces of the process.

Do this instead: Create a list of tasks to do after every post is published

Beginner bloggers can avoid this mistake that will hinder their growth by doing a few things after publishing a blog post:

  1. Submit the new post to Google Search Console to get it indexed by Google faster
  2. Pin your post onto your most relevant Pinterest board
  3. Share your post on whatever other social media platforms you’re active on
  4. Email your list to tell them about your new post and encourage them to check it out
  5. Add your blog post to your social media automation tools so that it can go out on a regular basis

Try creating an actual checklist with these steps (and any others you can think of) so that nothing gets missed. It’ll become routine eventually.

If you’re not doing all this stuff after publishing a blog post, you’re making a major blogging mistake!

Blogging Mistake #6 – Wasting time trying to make every post perfect

This is a common blogging mistake.

Perfection gets in the way of progress.

Of course, you should be spending some time making sure that everything in your post is right. But if you’re re-reading it 10 times before publishing, you’re wasting time that could be spent on much more productive activities (or just on having a life).

Do this instead: Don’t let perfection get in the way of progress

Re-read your post once or twice, all the way through.

But if you really want to be confident that it’s right, use Grammarly. Grammarly will spell-check and grammar-check everything for you and prompt you to fix everything that’s a problem.

You can use Grammarly as a Google Chrome extension so that it corrects you as you type, or you can copy/paste your post into Grammarly’s website and it’ll tell you everything that’s wrong at once so you can fix it and move on.

Screenshot of the Grammarly text editor to help avoid the common blogging mistake of being a perfectionist

Grammarly will save you SO much time, and give you the confidence you need to hit publish.

Don’t let perfection get in the way of progress.

Blogging Mistake #7 – Focusing on the word count of each blog post

This is a major mistake to avoid.

People have ideas about the ideal word count for a blog post. And while word count is ONE thing you should be thinking about when writing a post, it’s not the only thing.

Do this instead: Understand that different topics require different post lengths

A blog post should contain at least 300 words in order to rank well in the search engines. But long posts (1000 words or more) will rank more easily than short posts. CoSchedule found posts with around 2,500 words typically rank the best. 

Blog Tyrant

That being said, you have to think about the actual content of your post too.

I agree with that quote that posts over 1,000 words are generally best. But, for example, I have a post about how to center a ConvertKit form when you embed it on a webpage. The answer is one little line of code. So it would be ridiculous for me to spend thousands of words on that.

So if you’ve written a post, and you truly feel that it is complete and is your best work, don’t add to it just for the sake of getting an arbitrary word count. That’s a mistake.

Blogging Mistake #8 – Trying to be on every social media platform

There are a lot of social media platforms out there, and new ones get added all the time.

It’s easy to get caught up by a story from someone who gets huge amounts of traffic from Instagram or TikTok or whatever.

Photo of women holding up sticks with social media logos on them to show that beginner bloggers shouldn't make the mistake of spreading themselves too thin

But you can’t be everywhere. You’ll spread yourself too thin, and you won’t end up doing your best job anywhere. It’s a blogging mistake I’ve seen beginners make for years!

Do this instead: Pick just a few (or even just one) platform and give 100% to those platforms

Focus on just a few social media platforms. The ones that you think are the best for your content. And the ones that you enjoy. If you hate it, you won’t do it often, and it won’t work.

You don’t need to jump on every new fad that comes up.

The only social media platform that I really think everyone needs to be on is Pinterest (and that’s not really even a social media platform, it’s a visual search engine).

The others are optional. So choose what works best for YOU.

Blogging Mistake #9 – Not linking to other blogs

Not including outbound links (i.e., links to other websites) in your blog posts is a big beginner blogger mistake made.

Google likes to see that you’ve linked to other sites, often with quotes and/or statistics. It helps show Google that your post is high quality.

And if there are important quotes or stats out there that help explain whatever you’re writing about, your readers need to see those too!

Do this instead: Include several outbound links in every post

Always include at least one outbound link in your blog posts, but usually more. (There’s no exact number…just use common sense based on the length of the post).

If you’re quoting another site, you can make the quote into a stylized block quote in the Gutenberg WordPress editor to help split up the text and attract the reader’s attention, like we talking about in my post about how to format a blog post.

“A stylized block quote looks like this. Though the exact way it looks will depend on your theme.”

Me

And if your topic would benefit from some statistics, those are great to include too!

Just remember to always, always properly cite back to wherever you got your quote/stats and include a link back to that specific page.

Blogging Mistake #10 – Not linking to your own blog posts and pages

There seems to be a syndrome among beginner bloggers where they forget every other piece of content they’ve ever created as soon as they start drafting a new blog post.

Linking to other blog posts and/or pages on your site is super important for two reasons:

  1. It’s good for the reader. It points them to another post on your site that they may want to read. And the longer they stay on your site, the better it is for you.
  2. It’s good for SEO. The posts you’re linking to get some SEO juice every time you link to them.

So don’t skip this step!

Do this instead: Link to every relevant blog post and page that you can

Any time you’re writing about something even halfway relevant to another blog post, link it. And if you can link to more than one blog post, all the better.

And don’t forget about your pages either. If you have services or courses that are relevant to the blog post topic, include them!

For example, in this post, you’ll see that in the last section I link to my Blog Audit service (see what I did there) because it’s relevant to this article.

Always be thinking about content you can link to.

Blogger Mistake #11 – Not blogging for your audience

This common blogging mistake can kill a blog before it’s even had a chance to grow.

Don’t do this!

Bloggers who don’t blog with the end reader in mind are making a huge mistake that will cost them traffic and blogging success over time (trust me).

It’s important to know who your audience is and to write to them.

Do this instead: Always think about who it is that’s going to be reading your blog post

Write posts specifically for your readers.

What kind of questions would they ask?

What kind of problems would they be struggling with?

Answer those questions in your blogging efforts by writing helpful content that is targeted towards helping them solve their issues or problems.

Remember that successful blogging isn’t about YOU…it’s about THEM.

If it helps, pretend like every post needs to provide at least three takeaways or actionable tips for your readers – this will ensure that you are blogging with them in mind every time!

Blogger Mistake #12 – Not asking readers to subscribe/follow/like/retweet

Someone is reading your blog post, and that’s great.

But if all that person does is read your one post and then click away, you haven’t accomplished much. You’ve made a common blogging mistake.

We want people on our blogs for traffic, yes, but we also want them there because that’s where we can encourage them to sign up for our email list, to follow us on Instagram, to read another post, or best of all, to buy one of our products.

But people aren’t likely to do this on their own.

Do this instead: Always include a call to action at the end (or elsewhere)

At a minimum, add a call to action at the end of the post. But use your judgement and if it fits to do it elsewhere in the post too, go for it.

Good calls to action could be:

  • Leave a comment and let me know what you think about XYZ
  • Follow me on Instagram
  • Make sure to check out My Awesome Product if you’re struggling with [topic of the blog post]
  • And about a million other things

You can even add fun stuff like “click to tweet” buttons to encourage people to take action. Like this:

Blogger Mistake #13 – Not establishing a visual brand

I feel your pain on this blogger mistake, believe me. If the world were perfect, my blog could have like 37 different colors and 102 fonts.

But since I have a blog and not a piece of spin art, it can’t be so.

Visual branding has five key elements:

  1. Consistency
  2. Logo
  3. Typography
  4. Color
  5. Imagery

(Source).

And what I’m really focusing on here, in terms of blogging, is your fonts and your colors.

So why does this even matter?

Successful visual branding creates a memorable experience for the consumer, makes them trust the company . . .  Visual branding is one of the best tools you have to communicate with your customers.

Aventive Studio

And according to brafton.com visual branding does three things:

  1. “First, it’s there to convey your brand personality and make an emotional impression on your audience.”
  2. Second, “your brand’s visual identity will help your audience learn about your business.”
  3. And third, “your visual branding approach will help unite the many fragments of your brand through consistent images. Whether your target customer looks at an email newsletter, Instagram post or brochure, shared visual branding elements will signal that it’s your business speaking.”

So, yeah, it’s important. And using 12 colors and 8 fonts and changing them all up every week and a half is not going to accomplish all this good stuff.

Avoid this beginner mistake bloggers make by branding your blog early on.

Do this instead: Pick 3-6 colors and 1-3 fonts and stick with them

You need to pick 3-6 colors (not counting black and white) and 1-3 fonts. And you need to stick to them.

And of course you need to pick colors and fonts that look good together.

You may already have some in mind, but if not, here are a few ideas:

For fonts:

For colors:

And you can also check Pinterest for this kind of stuff. Just search for something like “bright color palettes” or “good font combinations” and you’ll get tons and tons of ideas.

So pick some colors and fonts and stick with them.

Blogging Mistake #14 – Not offering value in exchange for the reader’s email address

Hopefully you already know that growing your email list should be one of your top priorities as a blogger.

“[F]or bloggers, email is still one of the most powerful forms of communicating with your readers. And, it can yield dramatic results for those looking to gain more leads and earn more revenue as a result.”

bloggingwizard.com

Your email list is the best way to promote your blog, connect with your readers, and make sales of whatever it is you offer.

But here’s the thing.

People do NOT hand over their email address for a little opt-in form that simply says “Subscribe to my newsletter” or “Sign up for updates.”

I see so many bloggers making this mistake!

In this day and age, we are all subscribed to a seemingly infinite number of email lists. People don’t want to give their email address in exchange for nothing.

And while your newsletter might actually be great, they don’t know that.

So what should you do instead?

Do this instead: Offer people something of value on your opt-in forms and landing pages

You need to offer people value in exchange for their email address.

This means that your opt-in forms don’t simply say “Sign up for my newsletter.” They say “Grab my free [guide/workbook/checklist/ebook/etc.]”

You need to offer people something juicy to get them to give up their email.

So what should it be?

Pretty much anything that can be emailed out can be this kind of freebie.

I offer things like a “Blog Post Checklist” or an “Instagram Hashtag Guide.”

Think about what would be really valuable to your reader, and create it!

(Email service providers like ConvertKit can easily be set up to automatically send people your freebie as soon as they sign up for it).

Always offer value!

P.S. If you’re paying attention, you’ll see that I’m doing this 3 times within just this one blog post.

Blogging Mistake #15 – Poorly formatted content

True or false: There are rules about how to format a blog post.

TRUE!

There really is a right way to format a blog post.

If you’re not following these formatting rules, you’re (a) making Google unhappy and (b) making your readers unhappy.

Certain of the formatting rules, like making H2 and H3 headings, help with SEO because they help tell Google what’s important about the article. SEO should always be on your mind.

And good formatting is good for your readers too. People read differently on the internet than they do with a real book. Blog posts need to be formatted with that in mind.

“They usually skim the pages looking for highlighted keywords, meaningful headings, short paragraphs and scannable list. Since they’re in a hurry to find the very piece of information they’re looking for, they’ll skip what’s irrelevant for them. So don’t expect people to read content that seems neither easily scannable nor relevant for them, therefore long text blocks, unnecessary instructions, promotional writing and “smalltalk” should be avoided on the web.”

uxmyths.com

Do this instead: Follow blog post formatting rules for every post

I wrote a whole post about how to format a blog post right here.

But, briefly, these are some of the blog post formatting rules you should be following:

  • Write short paragraphs, no more than 1-3 sentences
  • Organize your content with H2 and H3 headings (only the title of the post should be H1)
  • Break up the text with things like stylized block quotes, bullet point lists, numbered lists, images, etc.

You need to follow these rules for every blog post.

Blogging Mistake #16 – Plagiarizing

Guys. Don’t plagiarize.

I’m not sure this should even qualify as a mistake because plagiarizing is pretty darn intentional.

Look, there’s nothing wrong with looking at the competition when you select a topic for a new blog post. In fact, you should do so, if only so that you can understand what you need to do to be competitive in the all-important Google SEO rankings.

But when you do that, you should be looking at things like how long their post is and what keywords they’re targetting.

From there on out you need to write your own post.

But some beginner bloggers want to take the easy route, so they make this critical blogging mistake that everyone should always avoid.

Do this instead: Don’t plagiarize even a little bit

This one is pretty simple: Just don’t plagiarize.

Not ever.

Not even a little bit.

Not for any reason.

It’s unethical, it’s illegal, and it will ruin your business when people inevitably find out.

Don’t do it.

Blogger Mistake #17 – Not disclosing affiliate links

This is a major mistake for bloggers.

Affiliate marketing can be a great way to make money from your blog, especially as a beginner blogger.

(By the way if you want a GREAT affiliate marketing guide, check out Making Sense of Affiliate Marketing. The instructor makes over $50,000 A MONTH on affiliate links alone. So yeah, she knows her stuff).

Anyway.

There’s nothing wrong at all with sprinkling some affiliate links in your blog post. I’ve done it in this post. I did it last paragraph.

But you always need to disclose.

Do this instead: Read up on the affiliate disclosure requirements and ALWAYS follow them

This mistake is so easy to avoid. Any time you use an affiliate link in a blog post, even just one, you MUST make a disclosure.

This affiliate disclosure guide from the Federal Trade Commission will fill you in on all the details (be sure to read it).

But there are a few main rules. Your disclosure must be “conspicuous” and it must be made BEFORE the first use of an affiliate link.

“As for where to place a disclosure, the guiding principle is that it has to be clear and conspicuous. The closer it is to your recommendation, the better. Putting disclosures in obscure places – for example, buried on an ABOUT US or GENERAL INFO page, behind a poorly labeled hyperlink or in a “terms of service” agreement – isn’t good enough. Neither is placing it below your review or below the link to the online retailer so readers would have to keep scrolling after they finish reading. Consumers should be able to notice the disclosure easily. They shouldn’t have to hunt for it.”

Federal Trade Commission

This is a mistake that you absolutely cannot afford to make.

Blogging Mistake #18 – Skipping the email list

Ignoring your email list is a HUGE beginner blogging mistake to avoid.

Your email list is one of your absolute most important assets as a blogger. You need to start thinking about it from day one.

You don’t need to wait until you have X amount of traffic. You can start today.

Do this instead: Start your email list right away

If you haven’t started an email list yet, do it today.

Find an email service provider (I love and highly recommend ConvertKit).

Place some opt-in forms on your site (I love OptinMonster for this). But don’t just say “sign up for my newsletter.” No one is signing up for that.

Instead, offer people something of VALUE in exchange for their email address.

For example, look at this very blog post. You’ll see that in a few places throughout the post, I’ve inserted a ConvertKit form that doesn’t just ask people for their email. It offers them a guide on “10 Beauty Tips for New Blogs” in exchange for their email.

See?

People will give up their email in exchange for something of value. So start making those freebies in Canva.

You should have multiple opt-in forms at various places on your site and in your blog posts.

So don’t make this beginner blogger mistake. Start your email list today!

Blogging Mistake #19 – Writing boring titles

Here’s another common blogger mistake. Not taking enough time with your title.

Studies have found that 97% of people will read the title of an article. (Source). So it’s crucial to have a title that pulls people in.

Plus, it also needs to include your main SEO keyword, so don’t forget that.

Do this instead: Use the Coschedule Headline Analyzer to spice up your blog post titles

An easy way to draft a catchy blog post title is to run it through the (free) Coschedule Headline Analyzer. It will analyze your title across a big array of factors and give you blog tips so that you can fix your title problems.

Screenshot of the Coschedule Headline Analyzer, which helps you avoid the common blogging mistake of having a bad blog post title.

Don’t skip out on your title.

Blogger Mistake #20 – Spreading yourself too thin

If you’re really serious about growing your new blog and making some money from your blog, there are going to be a lot of things to worry about.

But you’re just one person. You can’t do everything.

And if you try, you’ll just end up making mistakes, burning out, or hating your own blog (which was supposed to be fun, right?)

Do this instead: Prioritize what’s really important (or hire some help)

You can’t do everything. You just can’t.

So prioritize what’s really important.

You don’t need to be on Facebook AND Twitter AND Instagram AND Pinterest AND TikTok AND Clubhouse AND whatever other new social media platform I haven’t even heard of yet.

You’ve got to pick your priorities.

And if you really do want to do #allthethings, consider hiring some help. Virtual Assistants (“VAs”) are skilled at most blogging tasks and can take a lot of the load off your shoulders.

A virtual assistant doesn’t need to be a full time employee. Most aren’t.

It’s common to hire VAs for a certain number of hours a month, maybe 10 or 20, and to delegate certain tasks to them.

It can be the boring stuff that you don’t like.

Just make sure you get a good VA who understands you and your blog and knows how to do what you’re asking her to do. Not all VAs know everything, so you’ve got to trust the interview process.

But just remember, you can’t do it all.

Blogging Mistake #21 – Not investing in your blog

Phew, Mistake #21. The last one. And it’s a big one.

Look, it’s 100% understandable that when you’re a beginner blogger, you probably don’t want to be spending hundreds or thousands of dollars on a blog that isn’t making any money yet.

(If you want to get a step-by-step framework to turn that new blog into a profitable business, make sure to grab a spot on the waitlist for my signature course, Break Into Blogging).

And I am definitely not here to say that you should start going into credit card debt just to pay for your blog.

But investing NOTHING in your blog is counterproductive. If you ever want your blog to be profitable, and I’m going to guess that you do, there are some important things that you really do need to invest in.

Do this instead: Decide on a reasonable budget for your blog, and don’t be afraid to invest a little in some quality toolsu

I’m not telling you to go into debt and I’m not telling you to buy #allthethings.

But if at all possible, there are a few foundational things that you really should invest in.

One is a good WordPress theme. Your theme dictates everything about how your site looks. And that’s important!

People aren’t going to stick around a site that looks like it was built in 1998.

A good theme will cost you anywhere from $30-$150. But it’s a worthwhile investment.

(If you want suggestions on some theme shops, some of my favorites are Bluchic, Restored 316, Hello You Designs, StudioPress, Astra, and Creative Market).

The other thing that I think is truly important, even as a beginner blogger, is a good email service provider.

And without question, I believe that the best one out there is ConvertKit. The thing about ConvertKit is that it makes it SO easy to segment your audience. So you can tag people that signed up for an Instagram Hashtag Guide as “Interested in Instagram” and then next time I’m doing a webinar about Instagram, those guys are getting the first emails!

It does a ton of other stuff too and I could go on all day, but I won’t.

But here’s my opinion. If you want to keep your budget low, at least invest in a good WordPress theme and a good email service provider.

Not sure if you’ve made a blogging mistake? Get a Blog Audit!

So…that was a long list. And I’m guessing you’ve made at least a few of these blogging mistakes (I know I have).

Plus there are about 9,456,780,112 other things to think about when it comes to blogging.

Well, I have a solution for you…

*drum roll please*

A Blog Audit!

When I do a Blog Audit for someone, I first have them fill out a detailed survey so that I can make their Audit really customized for them, their blog, and their goals.

Next, I go over every single page on their site with a fine-tooth comb.

At the end, the person gets a detailed written action plan from me that tells them exactly: (1) what’s working great, (2) what could use some work, and (3) for the things that need work, what their next steps should be.

Plus, you can also (optionally) include a video call with your Audit so that we can talk through your action plan.

And you’ll get 30 days of email support too, just in case.

So if you know that your blog isn’t quite clicking yet, try a Blog Audit. I bet it’ll help.


Well let’s wrap this list of common blogger mistakes made by beginner bloggers and up. I’m sure we’re all guilty of some of these blogger mistakes to avoid. But hopefully, this list will help! Because even though I’ve listed 21 blogging mistakes, I’ve also listed 21 ways to fix these mistakes. Everything can be undone, you just need the right blog guide to help you do it.

Have you made some of these blogging mistakes? Let me know in the comments or over in my Instagram DMs @beccakleinco!

And don’t forget, if you’re guilty of some of these mistakes, you can always grab a Blog Audit and fix all of your beginner blogging mistakes.

More beginner blogger tips you’ll ♥️:

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